Monday, 6 May 2013

What Fish UK Sea Fishing App Latest News Update.

We are proud to announce the full launch of our latest versions 2.0 on Apple and 4.0 on Android update for What Fish UK Sea Fishing Smartphone App.

 Both the App and the Infomercial are now in ‘HD’ (High Definition) so be sure to get the most out of this video by changing your viewer settings to ‘HD’.

The update has taken 7 months to complete and has really surpassed all of our team’s expectations with its look and feel.
Before, in versions 1.0 and 2.0 of the App it was already the largest Sea Angling App available in Europe detailing information about Sea Fish Recognition, Shore, Boat and Kayak Rigs and Baits and much more and now with its huge data blast it includes sections such as a live fish gallery of every single fish listed on our database! That’s 197 individual fish species!

The live fish gallery enhances our already massive fish recognition section of the App and with each HD image using pinch and pull technology you can now zoom in for a more detailed view of your target fish to pick out fine features that will give away its identity.

We have also produced volumes of work on our rigs and baits sections for our Shore, Boat and Kayak anglers. Each rig suggested by the pros has now got its own section on the App including:

•Detailed tying instructions
•Instructions for use
•A detailed labelled CAD drawing exclusive to What Fish UK for each and every rig
•A clearly labelled gallery of all of the products used to make each rig

Each CAD drawing is set out with labelled parts so that you know exactly what you will need to construct each rig.
The drawings are in HD so you can use the pinch and pull technology on your phone to zoom in on specific parts of the rig to see exactly how it fits together.

The baits section of the app is now set up in such a way that you can visit a live gallery to see the bait that is recommended.  There is a description of the bait and now also images that can be zoomed in on thanks to the aforementioned pinch and pull technology.

We have also now added sections on LRF angling, these sections shine some light onto the latest craze in Sea Angling where an angler uses a very small jig head as a lure to catch a wide variety of fish including some very cool mini species.

Our LRF section guides you towards the correct jig head and soft plastic bait to use to give you the best shot at a specific species. 

 We have used Ecogear products as the main source of tackle for this section and their quality products look great on the App and will help you to catch fish that you might have never even seen before!

 There are also now sections on the App that offer information about the fishes ‘Order’. The ‘Order’ is a classification of the fish that separates every know species of fish into groups using common characteristics.

We also now offer an ‘Interesting Fact’ section on each and every fish species shown, these have been added to the App to hopefully educate anglers about the species that they are looking at.
And finally we have updated all of our Mini Species Record Sizes from Ounces And Drams into Grams, this now falls in line with the Angling Trusts Records List for 2013. They instructed us that the records are now to be kept in Grams as this is the most accurate form of measurement for small amounts of mass such as marine mini species.

We do hope you enjoy the new release and we look forward to all of the feedback that we are given, we are also keen to accept images of your fish to show off on our gallery, remember the clearer the picture and the rarer the fish, the more chance that it will have of making it onto the What Fish UK gallery. If you would like to talk to us about the App or donate an image please contact us at
The App is still well inside the top 100 rated Apps on both the iTunes App Store and Google’s Android Store charts and is gaining mass popularity around Europe every day.

Please look out for our exciting new future events linked with the What Fish UK App, we are in talks with some very large companies to organise some great events as well as sponsoring some very exciting existing events.
We are also producing a range of clothing that should be available this summer, some trendy caps and t-shirts in our own unique styles.

We would like to thank you all for your support and we promise to continue our research and work on our next update.

Many Thanks

Alan Shergold
Head Of Development.

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